Crestchic Loadbanks is pleased to announce that it has expanded its partnership with Burton Albion to become the official sponsor of the West Stand at the Pirelli Stadium.
Founded in 1983, the burton based business has earned a worldwide reputation for designing and delivering tailor-made load testing solutions.
Paul Brickman, Commercial Director at Crestchic, said:
“As a long-established Burton business, we’re incredibly proud to partner with Burton Albion – a club that shares our roots in the community. Seeing the Crestchic name on the West Stand is a moment of real pride for our team. But this partnership is about more than branding; it’s about supporting a team that represents the spirit and pride of our town. We’re excited to stand alongside the Brewers and contribute to their continued success on and off the pitch.”
Crestchic is no stranger to the Brewers, having previously supported the club with matchday sponsorships and social media partnerships. This latest step takes the collaboration to new heights, with a special black and amber edition of the Crestchic logo now proudly displayed on the exterior of the West Stand – a symbol of the company’s commitment to both the club and the local community.
The agreement forms part of Burton Albion’s Platinum Partnership package for the 2025/26 season, designed to maximise brand visibility across the stadium while providing unique opportunities for client engagement, staff rewards, and community initiatives.
Head of Commercial, Andrew Whitham, added:
“Partnering with Crestchic on a long-term project like this is a fantastic opportunity for Burton Albion. Paul and his team have been passionate supporters of the black and amber design throughout the stadium, and this is a clear sign of what can be achieved when businesses unite with a shared vision. Over the next three years, we look forward to delivering exciting fan engagement initiatives as our partnership continues to grow.”